Kristin Ess Purple Shampoo for Blonde Hair - Neutralizes Brass & Yellowtones, Restores Shine

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Purple Shampoo for Toning Blondes and Brunettes

If you’ve been struggling to find a shampoo that perfectly tones your hair, whether it’s ash or pastel lavender, Kristin Ess has just the solution. Our purple shampoo is designed to help you achieve those ashy tones or pastel lavender hues effortlessly, ensuring your hair looks its best.

Use this purple shampoo every time you wash your hair for those ashy tones or use it only when needed to cut brass for neutral tones. You can pair it with The One Purple Conditioner for even better results, but it works beautifully on both natural and color-treated hair.

Cleanse + Condition

A clean, well-conditioned canvas is essential, and our universal, sulfate-free shampoo and conditioner provide just that. These products deeply cleanse while deeply conditioning your hair, leaving it feeling moisturized, full, and looking shiny from root to tip.

Key Benefits

• Ultra-violet pigment: Perfect for achieving ashy or pastel lavender tones
• Brass Reducing: Helps neutralize brassy tones for healthier looking hair
• Intense Toning: Deeply tones your hair for a more polished look
• Shine Restoring: Leaves hair looking shiny and vibrant
• Sulfate-free: Gentle on your hair and scalp, free from harsh chemicals

How To Use

Depending on the thickness of your hair, apply a quarter-sized amount or more of shampoo into your palm. Apply it to wet hair, massaging it into your scalp to create a rich lather. For best results, apply more product where you see more brass, especially at the roots where hair tends to be less porous. Let it sit for a bit longer at the roots before rinsing thoroughly. Follow with conditioner or a hydrating mask for optimal results.

Cruelty-Free and Safe for All Hair Types

Our products are cruelty-free and keratin-safe, free from sulfates, parabens, and phthalates. Enjoy the benefits of a natural, healthy-looking hair with every use.